Examples of Organisational Communication in Practice

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Good Practice Examples

After several staff surveys highlighted dissatisfaction, General Motors launched a major internal communication programme to rectify the situation.

The BBC utilised internal communication to excellent effect during every aspect of their change programme and were awarded the 2003 Institute of Public Relations Excellence Award for Internal Communication.

In the year 2000, Scottish Enterprise implemented a major programme of corporate change and re-branding. This article takes a look at the history behind the change and the strategies employed to make it a success.

As part of a major change programme, the Royal Bank of Scotland launched a communication project called Organisational Business Change to ensure staff were fully aware and supportive of the changes.

To increase organisational efficiency, WellSpan Health instigated a three-tier corporate website structure to provide meaningful information links between departments and links to users in the local community.

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